IFSA Africa provides a platform for companies to showcase their products and services to a diverse audience of industry professionals, buyers, and consumers, enabling them to expand their market reach.
The event brings together key stakeholders, including manufacturers, suppliers, distributors, and retailers, facilitating valuable networking opportunities to establish meaningful connections and partnerships.
IFSA Africa features seminars, workshops, and panel discussions led by industry experts, offering invaluable insights into market trends, consumer preferences, and emerging technologies.
By participating in the event, companies can explore new business opportunities, foster strategic partnerships, and drive sales growth, ultimately contributing to the expansion and success of their operations.
Connect with every link in the supply chain
Whether you are selling raw ingredients, processing machinery, logistics services, or finished consumer goods, IFSA Africa covers the entire food and beverage ecosystem. This means you will not only meet end-product buyers but also key players in the packaging, technology, cold chain, and equipment sectors.
Your exhibit is your international launchpad. We attract a massive and highly qualified audience, including supermarket chain executives, large-scale wholesalers, independent food service operators, and major procurement heads. Exhibiting gives you the unique chance to showcase new products, conduct live demonstrations, gather immediate market feedback, and build a massive database of verified leads. Position your brand as a market leader and forge the crucial, personal connections that drive African commerce.
The African market is diverse and dynamic, requiring nuanced strategies. By exhibiting, you gain more than just sales leads—you gain invaluable market intelligence. Directly engage with buyers to understand local consumer preferences, pricing sensitivity, regulatory landscapes, and logistical challenges. Our concurrent conferences and expert panels provide deeper dives into market trends, sustainability, and technological advancements, arming you with the knowledge needed to refine your African business strategy.
Forget random walk-ins. IFSA Africa offers a sophisticated, pre-scheduled B2B matchmaking service designed to deliver tangible returns on your investment. Before the show even opens, you’ll be connected with carefully vetted importers, distributors, retailers, and high-volume HORECA professionals whose purchasing needs align with your product profile. Our exclusive Hosted Buyer Program flies in top-tier decision-makers from across Africa, ensuring your time is spent in focused, high-value sales conversations that lead directly to signed deals.